Key-2 Luxury

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The only lifestyle accessory individuals can't buy
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“Priceless”

The New York Times

VIP Privileges for Life

Finding the definitive gift that makes the right impression, gets better with age and lasts a lifetime has been impossible until now...

By providing key holders with personal contacts at acclaimed hotels, restaurants and clubs to purveyors of the finest goods, services, entertainment and travel, the Key-2 Luxury silver key ring opens doors to a world of VIP privileges for life.

It is the signature lifestyle accessory that can only be acquired by companies for their most valued VIPs.

With your company name engraved on the key ring, your gift will leave a lasting impression of exclusivity, loyalty and thoughtful generosity for those who will enjoy thousands of privileges around the world.

“Perfect for that someone who has everything”

GQ

VIP PRIVILEGES & PERSONAL CONTACTS AROUND THE WORLD

Imagine receiving a silver key ring which instantly accords you the VIP status you deserve around the world for life by offering you hundreds of peronal contacts. The key ring facilitates VIP treatment at home and abroad and cannot be bought by the general public, giving true meaning to the word ‘exclusivity’. It is not just for special occasions, but can enhance your day-to-day life, with unique privileges available at renowned restaurants, hotels, retailers, bars and clubs and service providers. Privileges are added regularly, making it a gift that really does improve with age.

“The Ultimate Corporate Gift”

The Financial Times

The perfect corporate incentive

The Key-2 Luxury silver key ring is the perfect marketing tool that makes the right impression, gets better with age and lasts a lifetime. Your company achieves daily brand recognition through the placing of your logo on the front of the key ring – an elegant way in which to ensure continual verbal and visual advertising in a luxury setting.

Optimizing your corporate expenditure

The key ring affords an effective way of achieving a significant reduction in corporate expenditure whilst providing an enhanced standard of entertaining. Key-2 Luxury holders are able to take advantage of generous privileges applicable to a wide range of occasions, from a bouquet of flowers, to a lunch for four; from a chauffeur-driven limousine to a party for 200.

Where does Key-2 Luxury sit in the market?

Key-2 Luxury is not a concierge service. Whereas concierges seek to organize your life, we complement and upgrade your lifestyle, by directly giving you our contacts. Key-2 Luxury is unique in that the key rings cannot be bought by individuals.

Status and Privilege around the world

Unique and exclusive privileges are offered by Christie's (Global), Megu (NY), Marbella Club (Marbella), Thomas Pink (Global), Nozomi (London), Bagatelle (NY), The Hilton Park Lane (London), M1NT (HK), Pickett (London), Tao (Las Vegas), Maendler (Munich), Roast (London), Getty Images (Global), Hôtel de Crillon (Paris), Polistas (London), Club Take Five (Kitzbühel), City Golf & Health Clubs (London), Cavendish White (Global), Galvin at Windows (London), Exclusive Resorts (Global), Kensington Roof Gardens (London), Prestige Car Hire (UK), Nikki Beach (Marbella) and many more.

Which companies are currently enjoying
the benefits of Key-2 Luxury?

Companies gifting the key ring include

  • Dunhill
  • City Index
  • Hugo Boss
  • How to Spend It
  • London Film Festival
  • MTV
  • Jaeger-LeCoultre
  • World Music Awards
  • Reuters
  • Thomas Pink
  • La Zagaleta
  • James Purdey & Sons
  • Lamborghini-HR Owen
  • ICAP
  • Exclusive Resorts
  • Man Group
  • and many others

Privileges available to the key ring holder

  • A lifetime of exclusive privileges which are not available to the general public
  • High quality privileges that are being updated and added to daily
  • We look to complement the lifestyles of our key ring holders not only on special occasions but also on a day-to-day basis, including:
    • Complimentary bottles of champagne at leading restaurants, bars, clubs and hotels
    • Significant added value at selected gyms, golf courses, service providers and luxury retailers
    • Exclusive rates, upgrades and unique privileges in luxury hotels around the world
    • VIP entry for key ring holders and their guests at a variety of fashionable clubs

Examples of the Key-2 Luxury keyring privileges in use

Dinner Dinner tonight...
Ten friends or clients go to Mint Leaf restaurant in Soho or Smollensky's in the City for dinner. By simply showing the key ring, watch five bottles of champagne arrive at the table with compliments. Go for dinner at Baltic near the City or PJ’s in Chelsea and receive 20% off your total bill.

Travel Travel abroad...
Stay at the Harisch Hotel in Kitzbuhel and receive a daily complimentary massage or green fees, the best corporate rate & upgrade, complimentary champagne, full breakfast and late checkout. Book a private yacht with Cavendish White and receive complimentary Cristal in every cabin, every night.

Party A party venue...
Invite 100 friends for drinks at M1NT in Hong Kong or Cheney Walk Brasserie in London and receive 100 champagne cocktails and no venue hire charge with compliments.
Private dining for 40 at Franco's in Mayfair, London: no venue hire charge and receive every second bottle of champagne or wine complimentary continuously all evening.

Fine wines Fines wines...
Reserve a table at Megu in mid or downtown New York, Hippocampus in Munich, the renowned Galvin at Windows in Mayfair or or Roast in the City of London and for every bottle of wine or champagne you purchase, receive the next with compliments, continuously, allowing you to enjoy better wines.

Shopping Shopping...
Spend £500 on a present at Thomas Pink, Getty Image Gallery, fine luxury leather goods at Pickett or the designer polo label Polistas and receive £100 complimentary; spend £2000 at the high fashion boutique Maendler in Munich and receive a further £400 with compliments to spend on yourself.

Weekend away A weekend in the heart of the english countryside...
Get out of the city and stay in the heart of Leicestershire at the luxurious Stapleford Park. On showing your key ring, receive for yourself and your guest unlimited rounds of golf at the coveted golf course (normally £75 per person, per round), 20% off the suite rate, complimentary champagne on ice on arrival and a full English breakfast, all with the compliments of the hotel.

A night out A night out...
Privileges from complimentary entry and priority queuing for you and your guests at Club Take Five in Salzburg, or the private members club, Kensington Roof Gardens in London, Nikki Beach in Marbella, Tao in Las Vegas or Marquee in New York.

A night out A party at home or in the office
When spending £18 per head on canapés, receive half a bottle of champagne complimentary per guest. ie give a party for 100 guests and receive 50 bottles of champagne complimentary.

The Facts

To whom would you gift a Key-2 Luxury Key Ring?

  • Your most valued clients, in recognition of their custom
  • In-house management to significantly reduce the cost of corporate entertainment
  • Key performers as an internal incentive or recognition scheme
  • The media
  • International clients and colleagues, who will enjoy VIP treatment during their stay wherever they travel in the world

Why gift a Key-2 Luxury Key Ring?

  • It gives the ability to optimize corporate expenditure
  • It is unique - rather than being a one-off experience, it entitles the key holder to VIP privileges for life
  • It offers your company daily brand recognition through the placement of your logo on the front of the key ring, making this a distinctive marketing tool
  • It provides your company with verbal recognition every time the recipient enjoys the privileges whilst entertaining their clients, colleagues, friends and family
  • The key ring itself has a one-off fee
  • It is not available for purchase by the general public... therefore, it is priceless

After-sales service

  • 24/7/365 access to www.key2luxury.com for a full list of suppliers' contact details and privileges on offer
  • Monthly e-newsletter emailed to key ring holders informing them of any new suppliers available to them
  • A global key ring retrieval service for lost keys
  • Launching: a supplier rating system to ensure quality of service for key holders
  • Downloadable vcard with personal contacts for each supplier

Press Testimonials

The Financial Times: “... [it is] the ultimate corporate gift... executives [can] walk into better known resaurants in London and by discreetly flashing this small square of silver, they could automatically shave £2000, or more, off their wine bill and receive nine bottles of Verve Cliquot champagne.” View Article

The Daily Telegraph: “Luxury – you can’t beat it. As bonus season approaches, the city can afford to be generous, especially to clients. Stanley Fink of the hedge fund manager Mann Group has bought his customers key rings, a special kind, that give the holder discounts for life in VIP restaurants, hotels, clubs and other places the rest of us humble folk never go.”

The New York Times: “The silver key chains given to members of Key-2 Luxury in London are priceless; these all-access passes are sent by companies like Jaeger-LeCoultre and Dunhill to platinum-plated VIPs, who can flash them for no-questions-asked upgrades like a free bottle of bubbly at Nozomi restaurant in the Knightsbridge neighborhood. As the Key-2 Luxury founder David Johnstone explains: 'Everyone loves a privilege, everyone loves to be upgraded.'”

Canary Wharf Magazine - Power Play: “The corporate gift of the jet-set generation, Key-2 Luxury opens doors to a plethora of exclusive VIP privileges offering individuals access to some of the world’s finest lifestyle services - simply by presenting a key ring. Whether it be a complimentary bottle of champagne or favorable hotel rates and upgrades, a Ferrari for the weekend or even a Lear Jet trip to Paris,Key-2 Luxury is the ultimate in power play!”

GQ: “Key-2 Luxury is the ultimate corporate gift – and the most desirable, as it is not available to the general public. ...The sleek and sculpted silver key fob can be purchased by organisations to give to their top clients, who will benefit from exclusive VIP privileges and services simply by presenting the key ring. Receive free bottles of Champagne at top London bars and restaurants, get favorable hotel rates and upgrades around the world, snag a Ferrari for the weekend or even a Lear jet trip to Paris. Perfect for that someone who has everything, Key-2 Luxury is the definitive lifestyle accessory.”

City AM: “...the key is given by businesses to their best clients - we are talking high flyers who spend appropriately. Discounts available to Key-2 Luxury carriers include up to 50% off the best luxury room rates at participating hotels and VIP upgrades, free venue and room hire, 20% off the total bill at participating spaces, and complimentary champagne.”

Corporate Testimonials

“I loved the company so much, I bought a slice of it”

Stanley Fink - Vice Chairman, Man Group

“We believe Key-2 Luxury to be the best corporate incentive in the market to win new business”

Stuart Rice - Head of Marketing and Sales, City Index

“Our customers are discerning, so we needed to find a corporate gift they would find useful. Key-2 Luxury fits that perfectly”

Kyle Arteaga - Global Head of Marketing Communications, Enterprise Solutions - Reuters Group

“An excellent corporate gift for individuals who are looking for individual treatment”

Patrick Boutellier - Brand Director, Jaeger-LeCoultre

“Key-2 Luxury has already built an impressive database of high net worth clients through their various corporate partners. As they continue to add exciting offers from leading brands, their exposure in the UK is set to grow”

Brian Egan - Managing Director, Exclusive Resorts

“Thank you for the privilege of being associated with Key-2 Luxury, which we have found to be a great corporate gift”

Robert van der Ham - Hotel Manager, Intercontinental Hotel – Park Lane

“The cleverest little accessory we know!!”

Alexis Grabar - Managing Director, Avolus World Travel

Request Further Information

or please contact Key-2 Luxury on:

info@key2luxury.com / +44 (0) 870 735 0100

© Getty Images Gallery & DJI Consult